A brand worth millions,
delivered in 72 hours.
A professional visual identity, drawn by hand by the designers in our collective. No generators, no endless meetings — just exceptional design, delivered fast.
Most founders don't know
what their brand is costing them.
Fourteen questions, three minutes, and an honest score out of 100. You'll see exactly which gaps are losing you customers — and what you can fix yourself for free.
- ✓Works whether you're launching or already trading
- ✓Score and full breakdown shown instantly
- ✓No email required to see your results
Why pay eight times more
to wait six times longer?
The agency model hasn't changed in twenty years. Ours is built around a single idea: deliver exceptional work without wasting your time or your money.
A complete package.
Nothing left to ask for.
No missing files, no obscure formats, no licence to buy back six months later. Everything you need, delivered in one go.
- Every format — vector, web, print, social
- Editable source files — included, at no extra cost
- Full rights transferred — you own it outright
- Brand guidelines — to stay consistent everywhere
Example of a full brand identity. The exact contents vary depending on the service ordered.
Brands
you don't forget.
Projects signed by the designers in our collective. Different industries, different problems — one thing in common: someone searched before they drew.
Hover to reveal each project in colour
A design studio,
for the price of a subscription.
A designer on hand every month — no hiring, no agency, no commitment. Cancel any time.
Turnaround times start once we receive your completed brief.
Essential
For an established brand that needs to produce regularly.
- How it works
- 1 active request at a time, unlimited queue
- Delivered within 72 h per request
- 2 revisions included per request
- Submit requests whenever you want, 7 days a week
- What you can request
- Social posts, stories, carousels
- Retouching and fixes on existing visuals
- Format adaptations and resizing
- Banners, cover images, avatars
- Email signatures and promotional visuals
- Support
- Acknowledgement within 24 h
- Support by email and chat
- Terms
- Editable source files included
- Full rights transferred
- No commitment, cancel any time
Signature
To build a complete brand, then keep it alive month after month.
- Everything in Essential, plus:
- How it works
- 1 full identity per month or 4 short deliverables
- 3 revisions included per request
- Brand creation
- Logo and full set of variations
- Monogram, horizontal lockup, favicon
- Monochrome and dark background versions
- Documented palette: HEX, RGB, CMYK, Pantone
- Structured typographic system
- Complete brand guidelines in PDF
- Rebrands and identity refreshes
- Assets
- Stationery: cards, letterhead, signature
- Mockups and presentation renders
- Social media kits and web banners
- Editable templates handed to your team
Ecosystem
For brands producing continuously, across every channel.
- Everything in Signature, plus:
- How it works
- 2 requests handled in parallel
- Priority handling: your projects move to the front of the queue
- 1 full identity + up to 8 short deliverables per month
- Production capacity reserved for the month
- Extended production
- Full packaging, print-ready
- Merchandise: apparel, objects, giveaways
- Product variations across a full range
- Complete library of editable templates
- Support
- Continuity from one project to the next
| Detailed comparison | Essential | Signature | Ecosystem |
|---|---|---|---|
| How it works | |||
| Requests handled in parallel | 1 | 1 | 2 |
| Requests in queue | Unlimited | Unlimited | Unlimited |
| Monthly volume | Short formats | 1 identity or 4 deliverables | 1 identity + 8 deliverables |
| Turnaround | 72 h | 72 h | 72 h |
| Revisions per request | 2 | 3 | 3 |
| Priority handling | — | — | ✓ |
| Continuity of support | — | — | ✓ |
| Brand identity | |||
| Logo and full variations | — | ✓ | ✓ |
| Monogram, lockup, favicon | — | ✓ | ✓ |
| Documented palette | — | ✓ | ✓ |
| Typographic system | — | ✓ | ✓ |
| Brand guidelines | — | ✓ | ✓ |
| Rebrand of existing identity | — | ✓ | ✓ |
| Assets | |||
| Social posts & visuals | ✓ | ✓ | ✓ |
| Retouching & adaptations | ✓ | ✓ | ✓ |
| Banners & cover images | ✓ | ✓ | ✓ |
| Stationery & mockups | — | ✓ | ✓ |
| Editable templates | — | ✓ | ✓ |
| Print-ready packaging | — | — | ✓ |
| Merchandise: apparel, objects | — | — | ✓ |
| Variations across product range | — | — | ✓ |
| Support | |||
| Acknowledgement within 24 h | ✓ | ✓ | ✓ |
| Support by email and chat | ✓ | ✓ | ✓ |
| Terms | |||
| Editable source files | ✓ | ✓ | ✓ |
| Full rights transferred | ✓ | ✓ | ✓ |
| No commitment | ✓ | ✓ | ✓ |
Just what you need.
Not ready for a subscription? Order a single piece at a fixed price, with nothing to follow.
- Primary mark in its reference version
- Monogram for avatars and square formats
- Horizontal version for headers and signatures
- Favicon optimised for very small sizes
- Monochrome and dark background variations
- 2 revisions included
- The complete logo set and all its variations
- Documented palette: HEX, RGB, CMYK, Pantone
- Structured typographic system, display and body
- Usage guidelines: clear space, minimum sizes, misuse
- Presentation mockups
- 2 revisions included
- Usage rules for the logo and its versions
- Clear space and minimum sizes
- Palette with exact screen and print values
- Typographic hierarchy and use cases
- Examples of misuse to avoid
- Typical applications on your materials
- An original visual built around your message
- Square or portrait feed version
- Full-screen story version
- Consistent with your existing guidelines
- 2 revisions included
- 10 original visuals built as a series
- Feed and story versions for each
- Editorial variety: announcements, quotes, products, behind the scenes
- Consistent palette and composition throughout
- 2 revisions included on the pack
- Double-sided business card, print-ready
- Letterhead and document template
- Email signature in image and HTML
- Presentation mockups
- Bleed and crop marks included
- 2 revisions included
- Website banner
- Cover images for your professional and social channels
- Email header banner
- Avatar in every required format
- Exact dimensions for each platform
- 2 revisions included
- Complete design: front, back, sides
- Adapted to your manufacturer's dieline
- Mandatory copy and technical zones handled
- 3D presentation renders
- Print-ready file with bleed and crop marks
- 2 revisions included
Five steps.
Seventy-two hours.
No improvising, no pointless meetings. A process where every step has its own duration and its own deliverable, from brief to source files.
The guided brief
A structured questionnaire replaces the first meeting. Positioning, audience, world, references, and what you absolutely don't want. Ten minutes of your time, and we have everything. That's when the clock starts.
Research & territory
We study your industry and your direct competitors, and identify the dominant visual codes — so we know which ones to respect and which ones to break.
The design work
A designer from our collective draws the concepts. Logo, typographic system, palette, first applications. Every line is a decision.
Presentation & revisions
You receive the concepts with the reasoning behind them. You pick a direction and request your adjustments. Two to three revisions are included depending on your plan, with a turnaround under six working hours.
Final delivery
Every file, every format, the brand guidelines and the editable sources. Full rights transferred. You're independent from the moment you receive it.
Behind every brand,
someone who draws.
There's no algorithm here. No generator, no stock shapes, no template recycled from one client to the next. A person thinks about your brand, then draws it.
It's slower than pressing a button. It's also the only way to get something that genuinely belongs to you.
Your work isn't generated.
This isn't nostalgia. It's about what you're actually buying.
A generated visual is built from millions of existing images. It looks like what already exists, by definition. It isn't exclusive, its legal protection is uncertain, and it can't answer a question no machine knows how to ask: why this shape, for this company, in this market?
Our designers open an empty file and start by understanding your industry. Every line is a decision, not a probability. That's a clause in our contracts, not an intention.
Selected on the work, not the pitch.
We don't hire on a résumé. We hire on a portfolio, and only on real identity projects — not school exercises, not social media graphics.
Our designers have several years of professional experience in brand identity: logos and brand systems, guidelines, stationery, packaging, social assets. They work in vector, deliver clean source files, and are used to designing for brands that speak to several languages and several markets.
And they stay. We build a small, lasting roster, not a queue of interchangeable contractors. That's what makes the quality consistent from one project to the next.
A brand isn't a pretty picture.
It's a decision — and someone has to make it.
Fast, because the process is clean.
Seventy-two hours isn't a designer working twice as fast. It's a designer who doesn't waste time.
We handle everything that isn't design: qualifying the need, shaping the brief, tracking revisions, delivering. The designer receives a complete file — positioning, industry, references, constraints — and has only one thing left to do.
A written brief replaces the kick-off meeting. That time, we spend it drawing.
Why we don't publish their names.
We get asked this, and the answer is simple: our designers work white-label. That's the framework we've contracted with them, and it cuts both ways — confidentiality on their identity, confidentiality on your projects.
What we do guarantee is what matters: a human designer, selected on portfolio, who transfers us the full rights — which we then pass on to you. The work is yours. Entirely.
Ready to trust them with your brand?
Tell us about your project, or book a thirty-minute call.
See pricing ↗Everything you
need to know.
And if your question isn't here, we'll answer within 24 hours.
A designer from our collective, selected on portfolio and matched to your industry. Every deliverable is reviewed before it's sent.
No. Every concept is researched, drawn and finished by a human designer. We generate no visuals with AI, neither for logos nor for variations.
Yes. Our one-off offer lets you order a logo, guidelines, a post or packaging individually, at a fixed price and with no commitment.
Two revisions on one-off orders and the Essential plan, three on Signature and Ecosystem. A revision is a set of adjustment requests sent in one go, within the original scope of the order.
Changing direction after a concept has been approved falls outside the original scope and requires a separate quote. Adjustments within the approved direction remain covered by your revisions.
Yes. We work with brands internationally, with support in English or French depending on your preference.
None. The price you see is the final price. Source files, rights and the included revisions are all covered.
You pay a fixed monthly amount and submit requests as you go. They enter a queue and are handled according to your plan, with the corresponding turnaround.
Yes. Our subscriptions have no commitment: you can cancel at any time, and access stays active until the end of the period already paid for. No pro-rata refund is issued on the current period.
No. Unused monthly volume doesn't carry over to the next month, because production capacity is reserved for you over that period.
Yes, at any time. The change takes effect at the next billing period, whether you're moving up or down.
Credit and debit cards, through a secure payment provider. Payment is taken before the project starts, which lets us assign a designer immediately.
When we receive your completed brief, not when you order. The questionnaire takes about ten minutes and triggers production immediately.
Most things, yes. A social media post is delivered in 24 hours, packaging in five working days given the technical print constraints.
We tell you straight away and offer compensation. On a subscription, that means a credit on the period concerned. On a one-off order, beyond 48 hours of unjustified delay, you can cancel and receive a full refund.
Expect around six working hours for a response after you send your adjustment request.
You can submit as many as you like: they enter a queue. How many are handled in parallel depends on your plan — one on Essential and Signature, two on Ecosystem.
Yes, entirely. Economic rights are transferred to you upon full payment, with no limitation on medium, duration or territory.
Yes. The rights transfer allows you to file with any national or international IP office, and we provide the vector files you'll need. Note that a trademark clearance search isn't included in our services: we recommend having one carried out by an IP attorney before filing.
Yes, source files are included in every plan. You can develop your identity yourself or with another provider.
You have fourteen days to withdraw from the contract, via the link present on every page of the site. One important nuance: since our work is delivered in 24 to 72 hours, you expressly request immediate start at checkout and acknowledge losing that right once the service has been fully performed. If work has started but isn't finished, you remain liable for the portion already completed.
We showcase our work on our site as reference. If you'd rather your project stayed confidential, simply let us know in writing, before or after delivery.
It covers the delivered result, and is distinct from the right of withdrawal, which concerns cancelling the order.
If the deliverable doesn't match the brief you submitted, we redo the work. Your included revisions apply, and where the gap comes from a request in your brief that wasn't followed, we add the revision rounds needed at no extra cost — that's our mistake, not yours.
If, despite those rounds, no result works for you, you're fully refunded for the service concerned. The rights to the work are then not transferred to you and its use isn't permitted.
Two ways to work
with WestLake.
A designer on hand every month, or a single order. Your call.
A monthly subscription
A designer available continuously, for all your requests. Ideal if you produce visuals regularly.
- ✓From $399 per month
- ✓Unlimited requests in queue, handled according to your plan
- ✓Up to 3 revisions per request
- ✓No commitment, cancel any time
A one-off order
A logo, brand guidelines, a pack of posts. Fixed price, stated turnaround, nothing to follow.
- ✓From $35
- ✓Delivered in as little as 24 h
- ✓2 revisions included
- ✓Source files and rights included
